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Title: CBS to launch online TV network


prophecy girl - April 12, 2007 07:17 PM (GMT)
QUOTE

US TV network CBS is to launch a video sharing internet channel after agreeing deals with 10 online distributors.
Among the companies signed up to deliver content are newcomer Joost, Microsoft, ComCast and Time Warner.

Viewers will be able to watch shows like crime drama CSI, with free content supported by advertising revenues which will be split between CBS and partners.

CBS is the latest mainstream firm to join the trend for turning to the web to offer programmes and films.

Other companies involved in the online distribution deal are Brightcove, Veoh, Sling Media, AOL, Netvibes and CNET Networks.

However, while the proceeds from advertising on the CBS Interactive Audience Network will be split between CBS and its partners, details of the division in funds is not yet known.

According to an earlier report in the Wall Street Journal, the broadcaster had wanted to keep 90% of the ad revenues generated by its shows.

As well as access to CSI and all of its offshoots - including CSI: Miami and CSI: NY - online viewers will be able to watch other shows such as Survivor, Late Night With David Letterman, news and sports.

News of the internet channel comes a month after Rupert Murdoch's News Corp and NBC Universal said they were joining forces to launch a new online venture aimed at challenging the popularity of video sharing site YouTube.







Story from BBC NEWS:





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